Marketing Resources

One of the easiest ways to boost your site's Search Engine Optimization (SEO) and improve accessibility is by properly using Alt Text on all your images. What Is Alt Text? Alt text (short for “alternative text”) is a written description that explains what’s shown in an image. It’s added to the image settings in your website editor so search engines and screen readers can understand what the image represents. Alt text appears if the image doesn’t load and is read aloud by scre

The holidays can bring higher website traffic, time-sensitive purchases, and customers who want quick answers. A few targeted updates can make your company's website easier to use, more current, and better aligned with seasonal demand. Learn more about how to prep your website for the holidays to make it easier for people to shop with you. Seasonal updates also boost SEO by signaling to search engines that your site is active, current, and regularly maintained. Update your ho

Your new website is launched and looking great. It's an incredible milestone, and you should be proud of the work. But the launch day isn’t the finish line, it’s the starting line. A website is a living, breathing asset that needs care and attention to truly drive results for your business. To help you get the most out of your new site, here are five essential steps to take after launch to start driving traffic, engaging your audience, and converting visitors into customers.

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Sharing access to your Wix website is quick, secure, and does not provide visibility into any banking or payment details. It’s...

To accept payments through your Wix site, you need to connect a payment provider. Wix's own payment solution, Wix Payments, is an easy and convenient option. It allows you to manage everything directly from your Wix dashboard. Accepting payments on your Wix website is straightforward, but it starts with having a published site that has a Premium plan with the necessary functionality installed. Steps to Accept Payments with Wix Here are the general steps to accept payments wit

This summer marks 5 years of designing websites and marketing for small businesses. In 2020, I left a decade-long career in finance with no clear plan, just a gut instinct. I began to focus on supporting entrepreneurs by using web design and digital tools to make their work easier.

Search engines like Google look for fresh, relevant, keyword-rich content. One of the easiest and most effective ways to provide that content is through a blog.

Tariffs and a slowdown in consumer spending can challenge even the most resilient small businesses. Yet, with deliberate action, you can...

For many small business owners, there’s a deeper "why" driving their work. A website is a powerful way to showcase your purpose, attract customers with shared values, and make a lasting postive impact. Highlight your mission and values Use your website’s “About” page or homepage to communicate your values and commitment to social good. Consider adding a “Mission and Values” section that outlines your goals and explains how these values influence your operations, products, an

How long does it take to design a Wix website? It depends! Every website design is unique, and the time required to complete a website...

SEO, or Search Engine Optimization, is the process of enhancing your website to achieve higher rankings on search engines like Google,...

Being an entrepreneur has its challenges, and Small Business Development Centers (SBDCs) offer free resources to assist business owners with management and guidance. What SBDCs Offer SBDCs provide personalized consulting, training, and resources tailored to meet the needs of small businesses with a dedicated advisor that you can meet with as often as you need. Business Planning : Assistance in creating detailed business plans to guide growth and secure funding. Market Researc

Branding is how successful businesses define their distinct identity. Before starting any marketing it is important to develop guidelines...

Moving your office space as a small business owner can be both thrilling and challenging. Whether you're relocating to a different...

Another year is almost over and its time to prepare for the next. For small business owners this is an important time to reflect,...

Get your website ready for the new season by updating your Home page banner image. Banners are an essential part of any website, as they set the tone and first impression for visitors. Whether you're showcasing a new product, promoting an upcoming event, or simply highlighting your brand, having an eye-catching banner is crucial. This blog post will guide you through changing the banner image of your Wix Editor website, from a Legend Wix Partner. You can also shop this servic

Small Business Startup Solutions has been selected as a proud recipient of the Lehigh Valley Creative Entrepreneur Accelerator Program grant , CEAP, valued at $2,000, to be used to grow our business, audience, and revenue. Emily Brown, Founder of Small Business Startup Solutions This grant is funded by the Pennsylvania Council on the Arts Creative Entrepreneur Accelerator Program and administered by the Lehigh Valley Community Foundation . According to CEAP this grant was d

This resource serves as a comprehensive guide for what content to include with our Yoga Instructor Landing Page Theme. The Yoga...

Blogs are versatile and can be used to promote your business's products and services, showcase expertise, and boost your SEO. They...