Marketing Resources

Every small business should have a blog. A blog helps communicate the voice of your business while creating content that can be repurposed across multiple marketing channels. One blog post can become an additional page on your website for SEO, content for social media, an email newsletter topic, and a resource for potential customers. Creating a blog comes down to five decisions: niche, platform, design, your first post, and SEO. Here’s how I guide clients through each one. 1

Starting an online store in 2026 involves more than just listing products, it requires choosing a clear niche, setting up a scalable sales system, and building a storefront that can handle payments, orders, and growth. Many small business owners begin selling products through social media, email, phone calls, local markets, and word-of-mouth referrals. While these channels can generate early sales, they often become difficult to manage as demand grows and can limit opportunit